BEACON Associates

Market Entry Service

Launching in a new market requires a strategy and a team that can execute. We bring years of experience and a deep network to ensure your successful entry into Japan.




Market Assessment & Planning

  • We carry out quick and accurate market assessment. We look at market size, competitive situation, distribution structure, market trends, and many other features to develop an optimal market entry strategy.
  • We organize face-to-face meetings with potential customers and partners to provide a direct channel to better understand the market and refine your strategy.
  • We will prepare you with the tools you need to enter the Japanese market with confidence.

Partner Development

  • We help you to develop strategic partners to broadly cover distribution channels in target markets to optimize sales.
  • A rich database of decision makers across a wide-variety of industries puts the most relevant contacts within your reach.
  • Structured network also allows for introductions to decision makers outside of our immediate connections.

Sales Representation

  • We provide sales representation services to help foreign companies entering the Japanese and Taiwanese markets.
    • Listing prospective customers
    • Market compatibility of products / services, confirmation of degree of interest
    • Selection of prospective customers with high priority
    • Setting of appointments
    • Confirmation of requirements, competition situation, evaluation process
    • Hearing of budget, term, organization, decision making structure
    • Information provision and adjustment to fill differences with requirements
    • Consensus formation of business scope
    • Support for purchase contract negotiation
    • Continuous project management and provision of historical records

Local Representative

  • We provide comprehensive services to manage physical presence requirements in Japan for both legal and personnel affairs aspects. The client need not prepare an office or telephone and can begin using a local representative on day 1.
  • Though overseas businesses are often pressured to establish a locally incorporated company, it is often beneficial to wait until business has achieved momentum.

Import & Export Business Support

In addition to procedure of documents in importing and exporting and substitution of payment of commodity fee, we also provide outsourcing of sales orders. We achieve reduction of work man-hours and costs through integration and consolidated management of contacts. We are not only commissioned for mere business work but we carry out co-ordination of transactions across the country with responsibility for the success of the business in the new market of the client.

Distribution Operation Support

We provide the commercial distribution function as a trading company not only for substituting export import business merely but also for maximizing sales of client’s products at the export destination and the import destination. In addition, we also support intellectual property acquisition, sales channel management, online sales, online marketing, etc. in Japan and overseas necessary for distributing the goods safely and effectively.

Other services

  • Corporation establishment
  • Product localization support
  • Online Marketing
    • Home-Page production and management
    • Localization
    • Social media marketing
    • EC site operation (Amazon, Rakuten and others)

We also provide the above services to overseas consulting firms and market research firms of many alliance partners.

Track Record

Market assessment

IT: Network security, computer security, data management platform, mobile application, online learning service
Electronics: wearable camera, home IoT equipment, mobile phone peripheral equipment
Food / Beverage: High-grade foods, alcoholic beverages

Partner development

IT: Software development, network security, computer security, data management platform
Food drinks: high-grade foods, alcoholic beverages
Travel / Tourism: Accommodation, Culinary School
Fashion: Jewelry Brand

Sales representation

IT: Software development, network security, computer security, data management platform, biometric solution
Electronics: Toy robot
Food / beverages: high-grade foods, alcoholic beverages, packaging materials
Government agency: Attract business investment
Travel / Tourism: Accommodation, Culinary School

Local representative

Food: Packaging material
IT: Network security, computer security, data management platform, Internet service

Market / Competitive Research

IT: Public cloud service, mobile application, online learning application, online hotel reservation service
Medical: law regulation, case count statistical survey, medical equipment
Finance: Life insurance, asset management company

Import & Export Business Support

Food & Beverage Industry: Tea Shop Chain, Premium Foodstuffs, Packaging Materials
Electronics: Mobile phone peripherals, wearable devices

Distribution operation support

Electronics: Mobile phone peripherals, wearable devices


Emmanuel Roux / COO / EURO STICKS SAS / France
Shin and its organization prepare several clients visits, those were perfectly organized as we could talk directly to the right people of each organization with the right level of decision power. All contacts were relevant and several opened opportunities in Japan. Shin is perfectly aware of cultural differences and briefed us so we can engage with clients discussion respecting local habits. He also offered advices during meetings. I absolutely recommend his organization.

Raili Somelar /Export Manager / Tanel Veenre Jewellery / Estonia
Very professional, accurate and trustworthy. Would recommend his services either to IT company or for design promotions.

Casey Wilms / Director, Product Management / Online video service company / U.S.
Shin and Beacon provided us with a deep knowledge of business development in Japan, supporting our continued business by helping us build relationships with some of the most important brands in Japan.

Ankit Bhandari / VP–Investments / US Freedom Capital / India
It was a pleasure working with Shinichi-san on our B2B delegations to Tokyo. He was professional, courteous and was instrumental in our understanding of the Japanese market. We highly recommend working with Beacon for their professionalism and integrity.

Anandsagar Shiralkar / CEO / FTB Communications / India
BEACON Associates provided consultancy to FTB Communications Pvt. Ltd. to expand the business in Japan. Shin did thorough preliminary research and produced a very detailed research report with facts about various aspects of entering the Japanese market.
We were delighted to see the way services were critically and objectively assessed and challenged. I have also introduced his services to several of my clients. And I look forward to having an association with BECON Associates in coming years!

Kunio Hane / President, Representative Director / Hane, Inc.
We are consigning sales of WAVESAFE developed and manufactured by our company in Japan and overseas to Beacon Associates. From the product planning stage of WAVESAFE, I was associating with the president Shinichi Murakami, and he also helped me with development. Recently I got a consultation on the planning of new products, he also pushed me forward, and I get quite tough comments. I will cooperate with Mr. Murakami in the future.

Hugo Boutrais / Gerant – Directeur / La Famille Boutrais / France
I am very happy with your services and highly recommend working with Beacon Associates.
You arranged a face to face meeting with ideal candidate of business partner in Japan and assisted me to create the good relationship with him.

Chiu Mao Ting / CEO / Your Love Creative design Ltd. / Taiwan
I have to say that BEACON is a partner who strive for perfect performance when doing work, communication and comment.
Whatever you do, they can take every aspect into account. And even if there is a force majeure factor, they can provide even more choices. Even in the face of emotional communication, they face calmly and give great feeling of security to our partner and us. Understand each other’s needs in the shortest time, fully understand the essence of the company, change the demand to the maximum value, and meet expectations. They are just like partners who bring up business together.